CHA 2009 GOLDEN will have a booth at the Winter 2009 Craft & Hobby Association Convention & Trade show from Jan. 24-28, 2009 in Anaheim, California.  Visitors will have the chance to learn more about the innovative new Digital Mixed Media products from Golden Artist Colors and how they can be incorporated into Altered Books, Collage, Mixed Media techniques, and more.  In addition to learning how to use the new Digital Grounds, artists will also have the chance to explore other materials in the booth such as Drawing Grounds and the new GOLDEN OPEN Acrylics. GOLDEN Working Artist Program Director, Patti Brady will be present at the booth discussing her…

Elmer’s National Advertising Need some help stimulating sales?  Plan ahead to take advantage of the most extensive range of Arts and Crafts national advertising and promotions that Elmer’s has ever scheduled. Television Advertising will focus on Elmer’s Go Paint! line of kid’s arts and crafts kits.  These products offer a “no mess” solution to kid’s painting activities because the paint only works on the special Go Paint! paper that is included in the set.  There will be 2 flights of ads aired in 2009, with the first starting in March and the second during November/December.  Participating networks include TLC, Lifetime, Nickelodeon, HGTV, USA, Food Network, and ABC Family. Web Marketing.…

MacPherson’s kicked off 2009 with its own economic stimulus package featuring a ColArt “Best Sellers Blitz” promotion to help dealers generate cash flow and realize huge margins: The Blitz features Winton Oil and Galeria 200ml tube color assortments along with Cotman, University, & Winton Brush assortments at unheard of discounts, with an extra special twist. You only have until February 13th to take advantage of this deal, so if haven’t already done so, please contact your MacPherson’s rep ASAP. There’s still time to take advantage of ColArt’s WBTS promotion savings through February 13th featuring; ·         Artist Oil 200ml tube colour ·         Galeria 200ml tube Acrylic Colour ·         Artisan Water Mixable…

Come check out the most colorful place on the web!  The official Okido website is now up and running.  The website features all the Okido products, Okido contact info, a retailer locator, and latest Okido news.  All retailers who have purchased an Okido assortment are automatically listed on the retailer locator. Here’s the link: www.okidostudio.com

We are pleased to announce that beginning in February,  MacPherson’s will be stocking a very complete selection of the popular Holbein Artist’s Colors. In the words of Tim Hopper, Sales VP for HK Holbein, “Holbein sells no entry level paint. Our founder believed that students who start out with inferior paints will have to overcome unnecessary obstacles in reaching their creative potential and therefore it is a false economy. The company employs 12 color chemists who have achieved astonishing results across 12 lines of artist colors. Extra care has been taken in the formulation of our paints to achieve uniform consistency between colors regardless of the varying pigments used. The…

No Art Alternatives Price Increases for 2009 !! No doubt your store and your customers are feeling the pain of the economy. To make it in this downturn, we all have to get a little creative. MacPherson’s and Art Alternatives want to do our part to help you be successful in these tough times. Art Alternatives is absorbing our cost increases and passing on the savings to you. In fact, we are decreasing some of our prices to offer you some of the best deals on art products anywhere. Art Alternatives has always stood for quality art supplies at a great price and we have exhausted our options to bring…

Website News… Sakura has upgraded its Sakura of America website, adding a Retailer Toolbox and Store Locator. The site also features detailed information on all of our products. Check out the new and improved website at www.sakuraofamerica.com. Sakura has also launched a Sakura News newsletter that is sent via e-mail. It covers new items, promotions, show news and advertising. To sign up to receive your copy or to add or update your dealer listing, contact Debbie Enos, denos@sakuraofamerica.com. SumoGrip® II & Lanyard: Never Lose Your Pen! Because SumoGrip II is so comfortable to write with and the ink doesn’t smear, no one wants to lose it. A “hands free pen…

The original Canvas Shlepper from Fresh Art Products allows you to transport your art with ease. It clips securely to the back of the canvas frame for easy handling and transporting of your work, and you can snap two Shleppers back-to-back to carry two canvases at once. You can also use the Shlepper to hang your canvas with push-pins for instant mounting for critiques and studio painting. Or fasten a shoulder strap or rope to free up your hands. No tools are required, and the Shlepper fits standard 3/4″ stretched canvas. Now you can get this unique and fantastic product at an amazing price! The original Shlepper Assorted Color Display…

While all retailers are wrestling with what this recession will mean to consumer spending patterns in the months ahead, Karla Martin, a partner with Booz & Co. says savvy retailers are sifting through spending data to learn how they can use the downturn to their advantage – redefining the way they serve their core audiences. Karla says it’s all about smart allocation – stores devoting more space to what consumers want, and limiting the offerings that simply get in their way. Done well, it boosts profits and customer satisfaction. In fact, Booz says it’s the biggest trend in retailing since the Big Box. In a blog article at MediaPost entitled…