From the beginning Daylight’s mission was to give customers dedicated lamps adapted to the needs of their hobby, work or circumstances. The method to do this has always been: listen to customers, design and innovate new solutions to produce high quality lamps using the latest technology and higher quality components. Introducing Three New & Improved lamps from Daylight: The Professional Art Lamp 2 (Item # DIU33900; MSRP = $189.99) • Chic and modern it’s a new, improved version of the popular Pro Art Lamp. • Two strong clamps for optimal flexibility and versatility. • Longer shade length of 18″ (previously 14″.) • Brighter 24W low heat Daylight tube (previously 18W) is now longer providing an even, wide spread of perfect…
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Industry News
Kathy Brennan of Preston Art in Louisville, KY reports their Spray Day event on August 3rd was a huge success. The public was invited to try out spray paints and paint markers including Montana Gold and the Montana Markers. There was even a family who came all the way from Cincinnati to participate. According to Kathy, “the event lowered the average age of customer for the day enormously. One of our delivery vans was painted with Montana Gold. We had a boost in sales that day, and a boost in spray paint since.” Congratulations to all! Michaels and Aaron Bros announced their vendor partners of the year awards this month in Dallas. Michael’s…
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Sanford/Prismacolor News August 2013
Prismacolor’s Limited Edition 75th Anniversary Pencil Set – Shipping October! In celebration of its 75th Anniversary, Prismacolor will offer a limited edition set of the 50 most popular Premier colored pencil colors. Each pencil will feature a unique “75 Years” imprint and the set will also include an instructional DVD, two bonus blender markers, and various other informational brochures with tips and techniques. Perfect for the Prismacolor enthusiast and a wonderful holiday gift idea, the set is shipping in October. Please contact your MacPherson’s sales representative for more information. Prismacolor Merchandising Contest – REMINDER! There’s still time to enter the 2013 Prismacolor Merchandising contest – with the possibility of winning some fantastic prizes and exposure for your store. Be sure to e-mail a jpeg photograph of your entry to your…
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Increase Sales This Fall with a Strathmore Card-Making Workshop
Looking for something to increase store traffic and inspire sales this fall? Take advantage of Strathmore Online Workshop 3 – Artful Card-Making Techniques – which starts September 3, 2013. Promote the start of Workshop 3 in your store, on your website, on Facebook… and drive sales as students purchase from the class supply list (there are over 8,200 students registered already!). Here are three ideas for taking advantage of the program: Create A Workshop Supply End-Cap – Download the poster/handout pdf and create an end-cap featuring workshop supply list. Use the poster on the end-cap, in a window and at check out to promote the workshops. Order 2013 Online Workshop Tear Off pads easily at http://www.strathmoreartist.com/workshop-order Follow Strathmore Artist Papers on Facebook and…
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Golden News August 2013
New High Flow Acrylics from GOLDEN – Limitless Possibilities! New High Flow Acrylics from GOLDEN began shipping June 18! This ultra-low viscosity acrylic paint acts like an ink when wet, but dries like regular acrylic paint. Perfect for detail painting with a brush, use in dipping pens, technical pens and for refillable markers, High Flow acrylics retain the qualities that made GOLDEN Airbrush Colors work in airbrushes, but extended the capabilities beyond airbrush while adding exciting new colors. Learn more by watching this new YouTube video: httpv://www.youtube.com/watch?v=m8sBMEjYdGg&feature=c4-overview&list=UU7Q21sJbaAVOIylhu3E7row Several dealers are already on board and have placed orders through MacPherson’s, so now’s the time to get your order in! Buying opportunities for assortments are available through your MacPherson’s or GOLDEN sales rep. There’s still time to…
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Product Spotlight: Derwent Inktense
Vibrant strokes of ink-like color! Derwent Inktense offers strong, intense color with a translucent effect. Available as pencils or blocks, the jewel-like colors can be used dry and then washed out completely to leave an ink-like effect. The pencils are highly blendable with a wide 4mm color core and round barrel. The Inktense Blocks are a solid block of water-soluble ink. They are extremely versatile and can be used as pans of paint, applied dry to wet paper or wet to dry paper. The Inktense range can be used on fabric to create stunning silk paintings and quilts. The color is permanent so you can work other media over the top without disturbing the work underneath. (Note: all dry pigment must…
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Industry News
Baby time in the industry! Welcome to the world Emma Jean, new born to Elizabeth and Seth Martin of Hyatt’s. Emma Jean is also the first grandchild for Greg and Lynn Hyatt. She was born on May 9th at 6:14 p.m. in Amherst, NY and was 7 lbs. 9 oz. And a hearty and healthy shout out to Jill and Lionel Flax on the birth of their son William Alexander at 8 lbs. 4 oz., on July 11th. Congratulations, too, to William’s grandfather industry pioneer Leonard Flax. Anniversary celebrations are in the air! Back in 1938 Herman Flax opened up shop in downtown San Francisco. Though initially the store’s back room was also the family’s bedroom,…
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Talen’s Van Gogh Brand “That’s Me” BTS Store Merchandising Contest
Van Gogh – That’s Me Endcap Challenge! Time period – Fall Back-to-School 2013 Let the right materials and presentation give your customers the inspiration to dive into further mixed media projects with all the surfaces and media you’ll need to inspire creative ways to use a wide assortment of tools. Show Talen’s your store’s most creative way of presenting this mix of products on an end-cap during BTS and your store could win a $2000 cash prize and dedicated online promotional support from Talen’s social media outlets (Facebook, Instagram and Twitter). Details: Showcase products from 2 of the 3 categories in Media and Surfaces below Media …
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Selected New Wave Palettes are Here!
Artists are asking for creative products that are functional, made well, and solve common problems. New Wave was formed two years ago to provide such products. Brothers Keith and Kyle O’Brien utilized their father’s idea for a better designed artist palette, which contains a patent pending 3 point design that hugs the body, and ran with it. In less than two years professional artists from around the world, such as Everett Raymond Kinstler, Alexey Steele, and George Gallo, embraced New Wave Artist Palettes, and customers began asking for more products. Unfortunately the amazing New Wave Wooden Artist Palettes are not yet available through MacPherson’s due to the high production costs for such a well made and beautifully handcrafted range, but the good news is…
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Derwent Spotlight: Secrets Revealed!
After the calm of a thunderstorm, under the roots of an upturned tree, the first graphite was uncovered by shepherds and used to mark their sheep. 300 years later pencil making in Cumbria, England was thriving as a cottage industry. The Cumberland Pencil Company created its first pencil in Keswick in 1832 and today twenty miles away from that spot the new Derwent factory, opened by HRH Queen Elizabeth in 2008, is still makes the best twenty degrees of graphite pencils in the world. httpv://youtu.be/SukMJCv_lSA 20 shades of grey – Derwent Graphic, the world’s widest range of graphic pencils Derwent Graphic is where good drawing starts. An essential part of…
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USA Kolinsky Brush Crisis
What’s Going On With Kolinsky Brushes? By Tom Dix, President Global Art Materials By now, most retailers have heard or become aware that importers and manufacturers are having difficulty importing kolinsky brushes into the U.S. Shipments have been halted and in some cases seized by the U.S. Fish and Wildlife Service. This began at least six months ago and is now causing a serious disruption in the supply of brushes that use pure kolinsky hair. NAMTA members that import these brushes have been working together to try and find a solution, but so far we have been unable to find a permanent fix. Trade in kolinsky hair is managed by…