Art Alternatives News for January 2009

No Art Alternatives Price Increases for 2009 !!
No doubt your store and your customers are feeling the pain of the economy. To make it in this downturn, we all have to get a little creative. MacPherson’s and Art Alternatives want to do our part to help you be successful in these tough times. Art Alternatives is absorbing our cost increases and passing on the savings to you. In fact, we are decreasing some of our prices to offer you some of the best deals on art products anywhere.

Art Alternatives has always stood for quality art supplies at a great price and we have exhausted our options to bring you the best value by working with our current suppliers and looking for new, inventive ways to cut costs. Tough times call for tough measures. Look for price decreases and net savings in multiple item categories including cutting mats, manikins, stretcher bars, disposable paper palettes, clay tools and many more assorted sundries.  And as always, we focus on bringing you the best price on new products to keep your store fresh with great new additions to the Art Alternatives line! When the going gets tough, the tough buy Art Alternatives.

Black Gesso:
Introducing Art Alternatives Black Gesso at a special introductory offer of 70% off! Take advantage of this never-to-be-seen again deal and stock up on Art Alternatives white gesso at the same great discount. Limited time only – offer effective through 2/28/09 (please reference “SI” pricing.)

Save your black paint and make a stunning background using black gesso! Art Alternatives Gesso features excellent viscosity, opacity, color, dry time, application, flexibility and absorbency. It provides a sufficiently rigid yet pliable surface with a clean black satin finish. The slight tooth aids adhesion; the gesso dries quickly and will not crack. Multiple coats, when carefully applied, will provide a smooth surface. It is ideal for use with acrylics, oils or tempera, on a variety of porous surfaces including canvas, wood panels and paper. Don’t just stop with paint – it also makes a great base for collage, crayon, gel pens, stamping and more.

Pen & Ink Review:


Recently a blogger and artist reviewed our Pen & Ink line products including the Pen & Ink notebooks, watercolor book, newly redesigned pens and our Sketch & Draw books. The reviewer noted that she greatly preferred our Pen & Ink to the Moleskine books, saying that they are softer and better made. Check it out for yourself at her blog site here:

Biffy Beans Pen & Ink Sketchbook Review
Biffy Beans Pen & Ink Fountain Pen Set Review
Biffy Beans Pen & Ink Sketch & Draw Review
Biffy Beans Pen & Ink Watercolor book Review

Back-to-School Sketch Book Imprint Program:
A winning combination – Art Alternatives and your store name! Put your logo on our sketchbooks with our sketchbook Imprint Program – a great deal for your pocketbook and an excellent marketing tool for promoting your store name.   Send us your store logo/artwork and choose from hard or wire bound, black, silver, gold or white imprinting.  Minimum order is 96 books, but to get the best deal, order a skid of 576 books.  Must order in carton quantities and by January 30th.  You’ll receive these best-sellers just in time for Back to School in July! Click here for the order form.

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