Strathmore Artist Papers™ is excited to announce its 2012 Online Workshop Series which will begin January 1, 2012.  This program reflects Strathmore’s commitment to offer consumer promotions that help drive retail sales by creating awareness of new products that inspire artists to create. The free workshop series will feature experienced instructors using a variety of media and materials to teach three different workshops topics: Mixed Media Art, Watercolor Sketching and Life Drawing.  Each workshop includes instructional videos, downloadable instruction sheets and inspirational tips from the instructor. Strathmore is collaborating with art instructors Traci Bautista, Cathy Johnson and Mike Mattesi and Stevens 470 Marketing & Creative to develop the online workshops. Last year, Strathmore’s 2011 Visual Journal Online Workshops attracted over 8,600 students and earned the NAMTA 2011 Business Innovation Award. Strathmore…

Founded in 1906, MacPherson’s has grown into the largest wholesale distributor of Fine Art Supplies to retail dealers in the United States and is proud to be 100% owned by its nearly 200 employees. Currently, there are over 11,500 ESOPs in place in the U.S. covering more than 10 million employee owners. Many companies opt to sell stock to an ESOP (Employee Stock Ownership Plan) when the current owners are getting ready to retire. Although none of us wants Stu or Frank to leave, we realize that at some point they will want to spend more time at home, enjoying the lives they’ve worked so very hard to build. At…

Although Summer is over and Fall has arrived, the outdoor retail spray painting events are still rolling!  Blaine’s Art of Anchorage, AK hosted a spray painting event that allowed artists to sign up for a “class” where the canvas was an actual truck.  Five women and two men spent the day working their magic with Montana Gold on Don Kolstad’s (a local art teacher) Nissan Truck.  The 50 spectators were so impressed with Don’s newly pimped out ride that many volunteered their cars, trucks, and even boats for the next event! Jerry’s Artarama of West Hartford, CT recently hosted a massive mural painting event that featured 3 local artists and 200 cans of Montana Black and Gold painting a 48’ x 17’…

The folks at Global Arts have done it again! They have uncovered a hidden gem from the small town of Porto in Northern Portugal and are proud to introduce the ArtGraf product line to the U.S. These unique and proprietary blends of graphite, carbon and binders produced by the Viarco family are some of the highest quality sketching materials available to artists today. Features Available in three forms: tins (20g and 60g), sticks (3.5” x 0.5” x 0.5″), and 250g XL sticks (7″x 2″x 1″) Can be used wet like a watercolor or dry for drawing and sketching Added element of erasability when dry Attractive packaging Graphite sticks are available in a small, disposable POP countertop display of 10 Benefits Superior…

Now is the time to upgrade your Prismacolor colored pencil offering by ordering a Conversion Kit from MacPherson’s, (order # SA1810934). This Conversion Kit incorporates Prismacolor’s newest 18 colors into your current full-line Pencil/Art Stix display. The kit includes a dozen each of the new 18 colors and the product labels for your display.  It was determined that the quickest and easiest way for the retailers to accomplish this conversion would entail removing 12 facings of the Art Stix and the graphic panel located on the lower left hand corner of the display to provide an additional 18 product slots in which to merchandise the new pencil colors. Detailed instructions concerning art stix and graphic panel removal are included in your Conversion…