Archive for July, 2014

Industry News

Thursday, July 24th, 2014

With sadness we report that Alex Dow, son of Nancy and Don Dow of Artograph, passed away Tuesday, July 15.

MacPherson’s has an opening for a Customer Service Representative in our Emeryville, CA corporate headquarters. See the full job posting here: Customer Service Representative – Art Materials

deniseDenise Mbugua has joined Sam Flax in Atlanta as their new Buyer/Inventory Control & Planning. Denise had previously worked at AI Freidman, in NY.

AI Friedman’s new buyer is Lauren Haimelen.  She will be taking over Cliff Zelenko’s duties; Cliff is retiring at the end of the month.

bermanRick Berman left Tombow recently and has joined Crescent as Sales Manager Art Materials reporting to Linda Hart VP of Art Materials and National Accounts.  He will be supporting Crecent’s team of Independent Rep Groups.

Jim Villman, the creator of Stretch Master, the reusable stretcher bar system for canvas, watercolor and fabric, passed away. He lived in Palm Springs and was 85 years old.

Kim and Kevin Cooke, owners of Greens Art Supply in downtown Birmingham, Michigan for the past 50 years, are sad to report the store is closing. The other Green’s store in nearby Rochester will remain open and the Cooke’s son, Matthew, will join the family business as the new sales manager.

Craig Lemley of Dakota Art Store in Washington state was featured in the Skagit Valley Herald as Mount Vernon’s King of Colors – keeping the world of pastels turning with a selection of 7,500 colors for the pastel artist. Read the entire article here: Dakota Art


Montana Artist Collective(M.A.C.) artist Wane collaborated with Mass Appeal and Nike to create this cool urban art project.

Genesis Art Supply in Chicago is rebranding to the name and moving from their present location in mid-August to a 17,000-square-foot headquarters in the nearby Bucktown area.


Two New Videos from GOLDEN!

Thursday, July 24th, 2014

Buy Big & Save Video

color tubes horizontal

This fun video shows artists the benefits of buying in larger sizes, including saving time and money, as well as reducing packaging waste. The Buy Big & Save video is a great way to promote the value of larger sizes on your website or in social media during the GOLDEN Buy Big & Save promotional period.


Other digital assets are available through MacPherson’s or your GOLDEN Sales Representative, including images and text for e-mail or social media marketing.  Here’s an example:

“BUY MORE, SAVE MORE on GOLDEN Fluid Acrylics. With each step up in size, your cost per ounce goes down. Save 20-40% per ounce by stepping up to the next size!”

OPEN Blending Video


A short primer on blending techniques using OPEN Acrylics. This video shows how adding slow-drying products to the palette is a great way for artists to expand their capabilities.