Consumer research proves how important product quality is in determining brand preference in art materials and Derwent has a strong story to tell in this regard. Many of Derwent’s products receive high consumer ratings and deliver on key product characteristics such as intensity of color, the laydown of the material used, lightfastness and depth of color range.
Derwent has the largest and most comprehensive range of fine art pencils available on the art materials market today following many years of intensive consumer research, with a focus on delivering market leading product innovation. In recent years, Derwent has launched new and innovative pencil ranges such as Inktense pencils and blocks and relaunched the Pastel pencil range to become the preferred choice of many professional pastel artists working in pencil media.
New categories and product adjacencies have been added to the Derwent range with the launch of Graphik Line Painters and Graphik Line Marker Pens.
Derwent Graphik Line Painters are an innovative range of highly pigmented, lightfast fine line painters which are water-soluble. With a fine Japanese nib and 20 vibrant colors to choose from, they are highly regarded by professional artists.
Carne Griffiths, a professional artist living in England, uses Graphik Line Painters extensively in his work. Carne is renowned for his beautiful portraits and distinctive drawings. His work is a combination of painterly expression overlaid with fine graphical detail.
“Derwent Graphik Line Painters tick all the boxes for me as a painting and drawing tool, they can be used with wet media in a very expressive painterly way, whilst also being the finest paint pen I have used for more detailed illustrations. They provide great control and the ability to add fine detail over a variety of tricky surfaces, they’ve become a must have part of my art materials kit.” comments Carne.
The Derwent Lab team worked extensively with professional artists in the development of the product range and the selection of contemporary colors. It’s a process that is very much the DNA of Derwent. Through collaboration with the artistic community, Derwent continues to deliver to the high expectations that artists demand.