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ColArt Market Priorities, Part 1: Derwent Inktense Blocks

Derwent Inktense is unique.  Dry, it delivers pure vibrant color, but when completely washed out it is transformed into a translucent ink-like paint.  The paint, when dry, is permanent and can be worked over.

Expanding on the tremendous success of Inktense Pencils, Derwent has introduced Inktense Blocks. These new chunky Derwent Inktense Blocks bring a whole new colorful and exciting dimension to drawing and painting.  They are extremely versatile and can be used wet or dry, on their own or with other media.  They are also perfect for creating fine lines or broad strokes of color. They combine beautifully with the Derwent Inktense Pencils and Outliner which are perfect for very fine detail and outlines.  The non-soluble outliner pencil is particularly useful as it allows you to draw outlines that are permanent, even when water is applied. The blocks are ideal for loose, expressive landscapes and colorful still life.  They can also be used on fabric to create stunning silk paintings and quilts.

Read a great review of the new Derwent Inktense Blocks from the Derwent blog.  Inktense Blog

To help artists get as much enjoyment and creativity out of the new Inktense Blocks as possible, Derwent has put together an ingenious range of complementary accessories….

The Grate ‘n’ Shake allows you to create paint and mix new colors in three easy steps.  Add water into the container, grate the Inktense Block into the water and then shake the container to mix the pigments.

Holding the Inktense block and dipping it into water can get a bit messy!  The Derwent Grippers are the perfect way to keep the block secure and your hands clean.

Derwent Inktense Blocks are available in 24 jewel-like color s either individually or in sets of 12 & 24.

Check out this great YouTube video showing Inktense Blocks used with rubber stamps!
httpv://www.youtube.com/watch?v=BHTwJ2cpgII

With the great early buzz for Inktense Blocks, now is the time to get this product on your store shelves.  The amazing versatility of Inktense makes the product perfect for a large array of art and craft mediums:  colored pencil, pen and ink, silk painting, art quilting, mixed media, rubber stamping and many others.  Both Inktense Pencils and Blocks are available in sets and open stock and are a great way to increase sales in the Drawing section of your store.  Contact your MacPherson’s representative to place your order for Derwent Inktense Bocks or any of the other great Derwent products.

 

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