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Princeton Artist Brush Co. Spices Up Their Displays With a FREE Graphics Upgrade

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Princeton Brush has created updated graphics for its brush displays. These new, colorful display inserts are available at no charge so that retailers can have an updated look for their brush department.

Please click here to download an excel order form. By completing the form and sending it back (e-mail instructions on bottom of form), Princeton will send these graphics to your store or a distributor rep (whatever your preference).

Key points about the upgrade form:

  • Please note that for Polytip bristle (6400 and 6450) we will replace the current display fixture (Birchwood) with new displays to match the rest of the lines. There are a few less skus going forward in the assortment to fit these displays.
  • For Genuine Kolinsky Sable lines (7000 and 7050), empty half size displays are available for any customers that have purchased open stock.
  • There is a section with a notation (in red on the left) for customers and reps  to indicate displays in the store that are not being upgraded (brush sets, select, snap).   We are asking for this information because it will be used along with all other displays in the retailer locater on the new Princeton brush website that will be launched in the fall.
  • Towards the bottom of the form there is an option for the display graphics to be sent either to the rep or retailer directly.

Tips for reps or customers installing the new graphics:

  • When removing brushes from the current display, it is recommended that you have rubber bands available to keep the brushes together by size and shape.
  • The next step is to slide the old graphics (printed on paper) and plastic face sheet out from the top of the display.
  • Please note that the new graphics are printed directly onto plastic so there is only one thing to insert back into the display.
  • The plastic insert with the graphics has a protective film that will need to be removed before sliding the new graphics in from the top of the display.
  • Please pull the plastic insert from the bottom edge in the middle, slowly and steadily.

Also as an FYI, available now on the Princeton website (Click here then scroll down to the Displays section) are individual images of all displays.

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